Total Engagement Score = Tracks a calculated score based on new videos created + Shares + Views + CTA clicks + emoji reactions + comments

Video Count = Number of new videos created during the selected time frame

Total Shares = The number of times the user clicked to share their videos during the selected time frame

Total Views = Number of views for a given user's videos during the selected time frame

Comments = Number of Recipient comments left on all SalesMail videos during the selected time frame

Reactions = The number of emoji reactions left on all videos during the selected time frame

CTA Count = The number of times any CTA button was clicked ona given user’s videos during the selected time frame