Video is a game-changer for new construction projects.
From showcasing initial designs to capturing construction milestones, video can truly bring your vision to life in a dynamic way.
Think about it: How often do we rely solely on static images or plain text updates to convey progress? With video, we're able to immerse stakeholders in the journey, providing a real-time glimpse into the evolution of our project.
Whether it's virtual walk-throughs for potential residents, behind-the-scenes construction updates for investors or those on a wait list, or engaging social media content for our community, video is an invaluable tool in your arsenal.
In addition to sending SalesMail video messages to stakeholders, here are two really smart ways to use SalesMail QR Codes to drive people to your marketing lists, wait lists, and to schedule tours/visits during lease-up.
New Construction Signs
Put a SalesMail QR code on "Coming Soon" construction signs. Visitors will scan the code and to play a branded video message introducing the new community in a warm and memorable way. Viewers can then tap a CTA button below the video to join a list to get updates, tap to call the sales team member immediately, send a comment or email, etc.
Leasing Office
Post a sign or decal on the outside of the leasing office with a SalesMail QR code that visitors can scan when the office is closed. Visitors can watch a video introduction from the leasing agent and then click a CTA button to schedule a time to visit during open hours, tap to call the sales team member, etc.!